Now Reading
Aliff Syukri Goes “Terlajak Durian”, Says Doing It For Fun

Aliff Syukri Goes “Terlajak Durian”, Says Doing It For Fun

Aliff Syukri says his late father is the reason he plants durians.

Subscribe to our Telegram channel or follow us on the Lumi News app for the latest stories and updates.


Durian, dubbed Malaysia’s king of fruits has always been a favourite of many. When it is sold at a cheap price, you can imagine the crowd it will attract especially when it involves premium durians which are usually expensive.

Entrepreneur Datuk Aliff Syukri Kamarzaman, known by his tagline “Terlajak Laris”, together with his wife Datin Seri Nur Shahida Abdul Rashid drew a huge crowd at their Wisma D’Herbs last Sunday as they were selling premium durians for a very cheap price.

Durians such as Musang King, Tekka and BlackThorn were sold for as low as RM5 per kilogramme.

Aliff Syukri, who is the founder of D’Herbs Holdings (M) Sdn Bhd shared about this incident on his Instagram page.

He said that he is very grateful for the responses received from the public and that his durian business is made possible with the blessings from his mother and his late father.

However, he has no plans on opening the business in another location despite the overwhelming response, as reported by Sinar Harian.

“I opened it specifically for Kota Damansara only. In the beginning, I sold durian because I always gave alms to the mosque, for friends, and relatives.”

However, taking into account the expenses of labour and such, he started selling the durians near a housing area using a car boot sale concept and managed to rake in RM5,000 in just three hours.

“From there, I started seriously selling produce to the public at Wisma D’ Herbs. I have my own durian orchard, that’s because I want everyone to taste it (eat durian),” he said.

According to him, about 1,500 kilogrammes of durians were sold each day, including the enormous durian kampung, which were offered for as little as RM5 each and would sell out by 3pm.

In an Instagram post, Aliff Syukri said his late father was the reason he started having a durian orchard.

However, he expressed his sadness that his father could not taste the durian.

“Those days I could not effort to even buy one durian. If I have money and could buy a durian for my dad then that would be a blessing”.

He believes that his father would be very happy to see him having his own orchard and durian business.

Aliff Syukri’s father passed away on 28 February 2019 due to a heart attack.

Many reacted positively to this entrepreneur’s latest endeavour.

Aliff Syukri’s durian stall operates daily from 12pm to 7pm.


Share your thoughts with us via TRP’s FacebookTwitter, and Instagram.

Get more stories like this to your inbox by signing up for our newsletter.

© 2024 The Rakyat Post. All Rights Reserved. Owned by 3rd Wave Media Sdn Bhd