This comes after a US Pizza outlet owner alleged that the word “US” means “us” or “kita” in Malay.
A few days ago, a US Pizza Malaysia outlet owner issued a statement alleging that the word “US” in its name means “us” or “kita” in Malay. The Prima Saujana outlet added that they were a Muslim-owned outlet.
The sudden statement likely came after companies in Malaysia faced boycotts if they were suspected of having links with United States-based companies that support Israel.
In its latest social media posts, possibly riding on the viral wave of the Prima Saujana statement (which has since been deleted), US Pizza Malaysia asked its followers if they wanted the company to change its name to a more localised business name: From “US Pizza: The Pizza Professionals” to “Kita Pizza: Pizza Profesional.”
US Pizza Malaysia said they would make the name change if they received 10,000 likes and comments on their social media post.
The pizza franchise did not specify which social media post in particular since they posted on Facebook and TikTok so it’s a 50/50 chance.
On Facebook, most comments seem receptive to the idea of a name change. Meanwhile, on TikTok, netizens said it would be a shame to change the name now since there was branding value in the original name.
At the time of writing, the Facebook post has 740 likes/reactions and 184 comments while the TikTok post has 1896 likes and 221 comments.