The Lucky Tigers Archive collection features 6,688 NFTs.
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NFTs (Non-Fungible Tokens) have taken the digital world by storm, and are now quickly bleeding into the physical world as well.
Art collectors and artists alike have benefitted from the rise of NFTs, with some Malaysian artists selling their work for millions.
In fact, just over the new year, local clothing retailer PMC (Pestle & Mortar Clothing) and Tiger Beer collaborated for their first ever NFT collection.
Going once… twice… SOLD!
Their collection of Lucky Tigers artwork was listed and subsequently sold out in just 10 minutes.
The entire collection, consisting of 6,688 Lucky Tigers artworks, was worth RM3.5 million!
The whole collection is now held by 2,800 separate holders. Those who purchased multiple NFTs are eligible for even more perks than originally announced.
Tiger Beer and PMC have announced that 30% of the proceeds will be going towards the Southeast Asian creatives.
Accordingly, the Tiger Archives is poised to be Southeast Asia’s foremost NFT project.
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Anne is an advocate of sustainable living and the circular economy, and has managed to mum-nag the team into using reusable containers to tapau food. She is also a proud parent of 4 cats and 1 rabbit.