Foodie Flip: Jason The Reviewer Turns Seller, Now He’s Getting Reviewed
The tables have turned as Malaysians review the popular food content creator’s own creation.
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Recently, food content creator and influencer Jason Chen was seen selling food from a booth at Havoc Trio Festival 2025 in the World Trade Center, Kuala Lumpur.
His booth, which name is a mouthful: (Kaki Menuniverse Oh Ada Sambal Laaa Korang Wajib Cuba Try Test Jahat X Nakal Kedai), was selling chicken popcorn but with an ayam gepuk twist.
The chicken popcorn is served with a side of very spicy sambal that is typically served with ayam gepuk (a dish similar to the traditional Javanese ayam penyet) for RM14.90 per packet.
@kl.foodie Ayam Gepuk by @Jason 🇲🇾 ♬ original sound – klfoodie
Jason is well known for reviewing food and exploring local dining spots. His reviews are often candid and straightforward, and he doesn’t shy away from being critical if he thinks a dish doesn’t meet expectations.
This time however, the tables have turned and he has been on the receiving end of reviews as visitors who came to his booth to try out his ayam gepuk chicken popcorn gave their two sen on his spicy snack.
TikTok user @niuina said Jason’s chicken popcorn is a must-try for all ayam gepuk lovers.
“Service is tip-top. He’s super friendly and I see how well prepared he is. The chicken popcorn was all ready-made but it was still hot when we ate it.
“As an ayam gepuk lover, the sambal was delicious and spicy, but not too spicy until we ‘terbakar’. It was just nice,” she said.
@niuina Service 🔛🔝, he’s super friendly and i see how well prepared he is – chicken popcorn banyak dah ready but still masih panas when we ate it. Inside chicken pun tak overcooked, so we enjoyed it as snacking. As an ayam gepuk lover, the sambal was sedap & pedas tapi tak sampai ‘terbakar’ lagi, just nice. Last but not least, bukti untuk madno yg kita millenials pergi foodfest beli 1 je jawnjieyhhh! 🤣@Jason 🇲🇾 ♬ original sound – flowerinana
Another TikTok user said the chicken was soft and juicy, and that the sambal is pretty hot. She gave Jason’s chicken popcorn a rating of 8 out of 10.
A user asked whether the chicken popcorn is halal, to which @jasmirajasni replied: “The staff who were cooking were all Muslim. His (Jason) girlfriend was just there as a cashier and Jason came to do marketing only.”
@jasmirajasni Ayam jason sedap, pedas & mahai nak mampuiii #jason #popcornchicken ♬ original sound – ✨jasmirajasni✨
Jason is all about good food and transparency
His videos usually cover street food, ramen shops, cafés, and food festivals — from affordable eats to more unique and viral dishes. He shows price tags and gives ratings in many of his reviews, giving watchers a sense of value for money.
He also explores food trends during special occasions, like the time he made content about Ramadan bazaars in Kuala Lumpur and sampled bazaar dishes.
@scaredtodie CEPAT dont gatekeep la where should i cuba try test next? #malaysiafood #foodreview #makanlokal #jasonfoodreview #scaredtodie #klfoodie ♬ original sound – Jason 🇲🇾
Jason has been praised by many for sticking to honest reviews and helping listeners/followers make informed choices, especially in an era of social-media “sponsored reviews”.
That said, his honesty has also drawn criticism. Some local reviewers and content creators felt his negative reviews might unfairly harm small eateries. However, he stood by his honest reviews, stating that his opinions come from the perspective of a consumer himself, and that consumers have a right to know whether food and service at a restaurant is good or bad.
READ MORE: Jason Responds To Claims His Honest Food Reviews “Destroyed” Businesses
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