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Uncage Your Impossible, One Step At A Time

Uncage Your Impossible, One Step At A Time

This CNY, pause and reflect on your successes before you take the next leap.

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The world today showcases everyone’s highlight reels, but rarely what goes on behind the scenes. We set big goals and aspirations for ourselves but as we scroll through our social media feeds, we start to feel like we’ll never match up to those who have already tasted victory and are living the life of their dreams. 

We feed ourselves doubts, insecurities, and pessimistic thoughts. Do we abandon the journey? Are the small steps going to pay off?

An old Chinese proverb says: “A journey of a thousand miles begins with a single step.” 

It is important to look at the big picture. But the puzzle is formed with a thousand small pieces.

Success breeds success

(Credit: Tiger Beer Malaysia via YouTube)

Before you start doubting how far you’ve come, take a moment to reflect on how your series of small wins is empowering and that the effort you put in contributes towards your progress in achieving your goals.

No matter what you believe in, small, consistent steps add up. Taking small steps creates valuable habits that will help us to achieve big things in life. 

Take fitness for example – if you set your alarm at 5.30 a.m. for a run and you’re not naturally a morning person, you probably would never be able to do it. But, you can manage waking up at least 10 minutes earlier than usual. And if you keep doing that, you’ll eventually get to a point where you’re putting running shoes on at 5.30 a.m. everyday. 

The small step you take requires determination and discipline. And the harder you work those muscles in the mundane things of your life, you’ll put ‘em into play for bigger, bolder dreams.

What are the small wins you can celebrate?

Watch ‘The Boldest Chase’ by Tiger on YouTube.

This Chinese New Year, ‘Cheers to Bold Beginnings’ with Tiger as we celebrate our past victories and leap to greater heights. 

Partnered with three local artists, Dato’ Maw, Han Xiiao Ai, and Danny Lee, ‘The Boldest Chase’ music video by Tiger urges us to uncage the spirit to break through with boldness and courage as we near the Year of the Rabbit. 

As we reminisce on our journey so far, let us be reminded that even those that achieved success took the first step to get to where they are today.

And while you pause to reflect on your past wins, pausing the music video to spot cues gives you a chance to win amazing prizes! 

Watch ‘The Boldest Chase’ HERE and look out for specific cues placed throughout the music video so you can stand a chance to win prizes such as the Tiger bowl set, Drinkies vouchers or exclusive merchandise by Pestle and Mortar Clothing (PMC).

Roar in the festive cheer!

(Credit: Tiger Malaysia)

Soak in the vibrant CNY decorations by Tiger at the concourse areas of Tropicana Gardens Mall, Queensbay Mall, and Ipoh Parade. You can also participate in activities to take home CNY premiums such as the Tiger rummy set, Tiger bowl set or exclusive Pestle and Mortar Clothing (PMC) merchandise. 

When you purchase Heineken Malaysia Berhad products, you’ll also stand a chance to redeem prizes and merchandise such as the Tiger rummy set, Tiger ceramic bowl set, Heineken® dining set, Guinness serving tray, ang pow packets and more!

You can also participate in contests at selected 99 Speedmarts and convenience stores to be in the running to win an iPhone 14, glass container sets and Touch ‘n Go e-wallet credits.

That’s not all. Collect bottle cap liners at participating coffee shops and food courts and you might win 10g of 99.9% gold coin, ang pow worth RM888 or RM188 or the Tiger ceramic bowl set.

Life is what you make of it

This coming year, uncage the will to chase after your dreams and remember that no step is too small, as long as you’re moving forward.

For more information on Tiger’s CNY initiatives and promotions, visit their website HERE.

*Tiger Beer advocates responsible consumption and we urge you to #DrinkResponsibly. Do not drink and drive. For non-Muslims aged 21 and above only.

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