The Artisan’s Haven is expected to grow in tenants and sales in the next 12 months with their #HandmadeIsHeartmade campaign.
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The Artisans Haven (TAH) is an online platform that showcases talented Malaysian artisans and their handmade products.
First formed in September 2020, TAH was created as an answer to individuals who suddenly lost their jobs due to Covid-19 and had turned to the handmade artisan sector as a financial lifeline.
According to Rosalie Lin, Brand & PR Advisory and co-Founder of TAH, what makes their platform different from other e-Commerce sites is how dedicated the team are to tell the story behind particular products and the sellers behind them.
Another distinctive feature is also how nothing is ever the same on the platform as most things are handmade, and can be customised to your preference – like a painting of your pet.
A boost in confidence
Jade Lee, CEO and Co-Founder of TAH has made it the company’s mission to boost the confidence of local artisans and micro-entrepreneurs.
One such entrepreneur is Aesos Lai, who used to run a souvenir gift shop and durian-centric café at tourist hot spot Central Market. However, due to the pandemic, he had to look into a new business strategy and was introduced to TAH to sustain his businesses in the new normal.
He credits the platform to have brought him back into “relevance”.
Support is a two-way street
Founded by a group of ex-bankers who used their expertise in numbers, what started with 30 tenants on their site has now grown to 250 tenants with a projected growth to cross 1,000 tenants in the next 12 months.
In their launch of #HandmadeIsHeartmade today (18 August), TAH has pledged RM1 million in sales for its tenants in the next 12 months – supported by a transformed full-fledged e-commerce website interface and several major collaborations with corporates.
More than just a figure, this number represents the many lives and families TAH is supporting through its platform.
We believe that with strong public support, the local creative industry ranging from handmade traditional crafts to modern unique pieces to visual and performing arts can be reinforced while new ones are created. We each have a role to play to safeguard their livelihoods and ensure that artisans’ skills and knowledge are preserved.Jade Lee, CEO and Co-Founder of The Artisans Haven
By championing local artisans in making #HandmadeisHeartmade products accessible to Malaysians, TAH hopes to spark a trend for consumers to shop ‘artisanal’ to not only support local businesses but to reinforce Malaysia’s local culture and heritage.
Support the local artisanal scene at www.artisanshaven.com.my where your gift to yourself (or someone else) is also a gift to those artisans.
Former advertising mad woman - turned mother to an amazing little girl born 3 months early - and now a returned writer. Also a textbook ambivert with no clue about today's pop music but a walking encyclopedia of music from the 80s and 90s.