Viv Labs, a startup launched by the people that helped created Siri, has raked in US$12.5 million (RM45.56 million) to fund its self learning digital assistant.

Reported by TechCrunch, Viv Labs has just roped in a round of Series B funding by Icony Capital, a firm described by Forbes as a “exclusive members-only Silicon Valley billionaires club.”

Viv Labs to date has raised up to US$22.5 million in funding and is looking to launch the beta version of said app sometime this year.

While Siri was touted to be a rather innovative app, it is only able to perform simple tasks such as checking ones calendar and calling numbers from ones contact list.

Siri struggles to piece information together and can’t answer questions which it hasn’t already been programmed to.

Viv differs in the way it is able to resolve natural language and complex questions, linking with different sources of information together and answer said questions.

The co-founders of Viv Labs, Dag Kittlaus, Adam Cheyer and Chris Brigham, hope the app will be able to be integrated into everyday objects making it a voice-activated user interface for the much hyped “Internet of Things”.

The latter is a network of physical objects embedded with electronics, software, sensors and connectivity to enable it to achieve greater value and service by exchanging data with the manufacturer, operator and/or other connected devices.

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