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PUBLISHED: Apr 9, 2015 2:59pm

Bursa taps celebrities to woo aspiring share traders

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KUALA LUMPUR, April 9, 2015:

Bursa Malaysia today launched the BursaMKTPLC CELEB.TRADR educational programme with a view of attracting more millennials into the investing and trading lifestyle.

Bursa Malaysia will pair up eight of entrepreneurially minded celebrities with licensed investment advisors, or Opinion Leaders in BursaMarketplace terms, whose task is to help navigate the celebrity on a path to understand how to develop a trading strategy, learn how to trade and ultimately be a confident investor.

The eight celebrities – Atilia Haron, Cheryl Samad, Nik Michael Imran, JJ Fernandez, Siti Saleha, Henley Hii, Yasmin Hani and Nazril Nash – will chronicle their journey and share insights and trading tactics, gained from the Opinion Leaders, via BursaMarketplace.com, Twitter and Instagram.

In a statement, Bursa Malaysia chief executive officer Datuk Tajuddin Atan said: “Investing in the stock market is one way that every Malaysian can share in the growth of our nation. There’s something for everyone on Bursa Malaysia and BursaMarketplace is the place to find it.”

The five broker partners for BursaMKTPLC CELEB.TRADR are CIMB Investment Bank, Malacca Securities, Maybank Investment Bank, Oriental Pacific Futures and TA Futures.

Each celebrity starts with an investment capital of RM15,000 fully sponsored by the Brokers, which they will use to trade Stocks and Futures on Bursa Malaysia.

An Opinion Leader will help guide the celebrity trader throughout the eight-week programme, similar to how they guide clients via research reports, client events and social media conversations.

Details are at www.bursamarketplace.com/celebtradr, @BursaMKTPLC and #celebtradr.

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